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Thursday, December 6, 2012

Get educated on the marketing terms

I would like to share some terms for people who are just beginning their online business. If I leave anything out please comment below and I will add it in.
Before I do, I would like to say if you are new to marketing, welcome. This is a business just about anyone can do and all it takes is motivation and your time. 

Advertising network-websites are controlled by an advertiser.
Algorithm-Your natural ranking in a search engine
Alt tags-tags used to describe a website graphics
Analytic- data gathered about a website- performance clicks-visitors
Anchor texts-words highlighted on a webpage that you can click on
Blackhat SEO- by far a bad idea, this fools the search engines into ranking your sight higher than it is.
Click Through Rate(CTR)-tells you haw many times people are clicking on your ad. Low impressions can effect placement,and your ads placement.
Cloaking-hiding your affiliate link. There are several sights you can do this, It looks more professional  but I would be careful, sometimes you may find your sales being stolen.
Conversion Rate-tells you how many people are converting.
Cost per Acquisition-(CPA)-How much you are paying for a sale, or lead
Cost per Click-How much you are willing to spend on advertising
Cost per Impression-(CMA)-You pay a set cost per every 1,000 impressions your add gets

I will be adding more throughout this blog

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Thanks for the feed back :)